Social media has undergone massive change over recent months.
It’s all about monetising the platforms for shareholders and making the algorithm work in such a way that without paying for adverts, a lot of creative work offered for free is no longer seen.
For me as a creative person running my small spiritual biz it has been quite a frustrating development.
I kept asking myself how can I make my free offerings more visible, so people can benefit from them?
While I was experimenting I noticed that the algorithm likes it, when I post more and more.
For me that means information overload and quantity over quality, which in the long term is unsustainable and in the end doesn’t help the people I want to reach and serve.
So, I have stuck to my own rules and only post, when I feel it is truly useful for my clients and followers.
This has resulted not only in a reduction of reach but also in a reduction of people’s attention span and interest.
There is so much fantastic information out there for free on all the social media platforms that it can be hard to keep up with it, so more and more people simply switch off.
I wholeheartedly believe that less is more.
Why trailing through all the social media jungle when you can have useful and inspirational resources and guidance in just one place?
A place where no algorithms dictate what you can see and control your viewing experience with silly adverts thrown into the mix?
Patreon has been around for a while, but I have just now taken the plunge and created my space on that wonderful platform.
I really like the idea of Patreon, which is based on the medieval system of arts patronage, in which royalty would sponsor artists, philosophers and scholars.
This contemporary interpretation of patronage and sponsorship provides an opportunity for anyone to support content they love on a monthly basis.
Patreon isn’t free, but it means that creators and patrons alike are treated as human beings and not commodities.
Many people expect to get everything for free nowadays, and a certain amount of free is certainly perfectly okay.
But free comes at a price.
For creators, this can be a draining experience.
For consumers this means less quality content and more bombardment of advertising.
I’ve seen many inspirational creators burn out while trying to keep up with algorithms, and how do adverts popping up in the middle of youtube videos work for you?
It is time for all of us to question free platforms like Facebook, Instagram and Twitter, and consider how we consume information on the internet.
If you are enjoying quality content that you find helpful on your spiritual journey, how would you feel about contributing towards it with just $1 a month?
If that monthly $1 subscription would offer you access without adverts and you never miss anything.
If that $1 can give you a multiple return in additional bonus content, generous discounts on products and services, even freebies that are totally unsustainable to provide for free.
This isn’t about making money; it’s about taking back control and building a sustainable foundation for me as a creator in return for just a tiny contribution.
I feel it is time to make a difference and kiss those free social media platforms and their manipulations goodbye and focus on getting back to basics – a fair and healthy exchange.
At the same time, accessing my offerings becomes more efficient and straightforward.
No longer will you need to search my social media sites and get lost along the way.
You can even choose to receive notification when new content has been posted.
On that note, I invite you to support me on Patreon. Your sponsorship would make a huge difference and would be so much appreciated.
The more patrons I have, the more I can offer in return.
I look forward to welcoming you as a patron, and if you have any comments or questions, please don’t hesitate to post them in the comment box below.